(New Rochelle, NY) – Nov. 30, 2015 – The Board of Directors of Sidney Frank Importing Company, Inc. (SFIC), a wholly owned subsidiary of Mast-Jägermeister, announced today that Jeffrey B. Popkin has been named the company’s CEO.
Popkin brings significant experience helping grow some of the most renowned beverage and alcohol brands in the U.S. He has done so through a combination of innovative marketing and building close working relationships with distributors and customers. His official start date is Dec. 1, 2015.
